BE A GODDESS. BRAND PLATFORM.

I was approached to help relaunch the brand by the founder, this project was important to me as it allowed me to help empower south Asian women to unleash their inner goddess. This gave us the opportunity to give meaning to a brand that celebrates south Asian bodies and launch a platform lacking within the category. We relaunched the brand with a brand and E-commerce photoshoot, where we worked with the incomparable Ryan Lanji and BFA nominated photographer Furmann Ahmed who brought my vision for Shirin to life.

They said you can’t look, sound or feel that way. 

Too sexy. Too modern. Too confident. 

But you are in control of your own pleasure. 

It is your right to feel sexy, 

To feel powerful, 

To command the attention that you deserve. 

Everyone else?

They’re just white noise. 

All you have to do is be yourself.

Be A Goddess.