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The Work
B Sides
NS
Home
The Work
B Sides
Home
The Work
B Sides
This is a scamp of the Gravy Boat we pitch to KFC. We felt that illustrator McBess’s style could not only convey the brand’s New South tone of voice but has also collaborated with the brand on a number of other projects making him a perfect choice. View fullsize
His initial scamps really both to life that campaign thought of chicken reigning supreme over turkey! View fullsize
The final piece! To create buzz, we only made 20 of these for the public. To stand a chance of winning one of all they had to do was download the KFC app and opt-in. View fullsize
The lucky 10 winners of the Gravy Boat had their’s hand-delivered on Christmas day. View fullsize
This is a scamp of the Gravy Boat we pitch to KFC. We felt that illustrator McBess’s style could not only convey the brand’s New South tone of voice but has also collaborated with the brand on a number of other projects making him a perfect choice.
His initial scamps really both to life that campaign thought of chicken reigning supreme over turkey!
The final piece! To create buzz, we only made 20 of these for the public. To stand a chance of winning one of all they had to do was download the KFC app and opt-in.
The lucky 10 winners of the Gravy Boat had their’s hand-delivered on Christmas day.

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Nareshsubhash@gmail.com